OnMobile has tied up with operators to provide the facility of shopping on the mobile itself. Users can access the shopping portal of operators and select the items that they wish to purchase. OnMobile's multi-modal platform allows users to not just get the details of the item, but see a visual as well. Users can pay for the item by credit card, and as part of OnMobile's Managed Services model, the security of the transaction, fulfillment and delivery of the items is assured by OnMobile.